Responsibilities of the Intern:

• Research trending and high-impact content formats, campaigns, hashtags, and thought leaders in the sustainability, climate, and innovation space.
• Identify content gaps, audience interests, and competitor strategies to plan content types and formats.
• Plan content topics aligned with business goals and target audience interests.
• Develop a structured content pipeline and calendar with clear timelines, themes, and deliverables.
• Develop and document a data-driven digital marketing strategy (including SEO, SEM, email campaigns, etc.)
• Collect factual information, case studies, industry trends, and market insights relevant to our domain.
• Compile all raw data required for written, photo, and video content creation
• Prepare detailed briefs for designers, videographers and related stakeholders.
• Ensure creative teams have complete clarity on content direction and purpose.
• Translate complex topics (like sustainability or tech solutions) into relatable, human-centric narratives.
• Ideate and produce high-quality written content including blogs, articles, social media captions, newsletters, and web pages from industry related research articles and case-studies.
• Continuously monitor and analyze content performance metrics (engagement, reach, conversions) and refine strategies based on findings.

Requirements:

• Highly organized with a strong ability to plan, structure, and manage all content inputs (data, references, visuals) required for digital content creation.
• Passionate about sustainability, waste management, climate, or innovation.
• Knowledge in analytics tools similar but not limited to Google Trends and Analytics
• Curious, proactive, self-driven, and willing to learn fast.